Land use choices and activity prevalence in a selected territory are determined by individual preferences constrained by the characteristic of the analysed zone: population density, soil properties, urbanization level and other similar factors can drive individuals to make different kind of decisions about their occupations. Different approaches can be used to describe land use change, occupation prevalence and their reciprocal inter-relation. In this paper we describe two different kinds of approaches: an agent based model, centred on individual choices and an aggregated model describing the evolution of activity prevalence in terms of coupled differential equation. We use and we compare the two models to analyse the effect of territorial constraints, like the lack of employment in determined sectors, on the possible activity prevalence scenarios.